What kind of work does Arbor Research do?
Arbor Research Group’s customized and cost-conscious approach helps clients find the answers they need for the context they are in with the budgetary limits they have.
Surveys & Interviews
- Audience Research
- Online surveys
- In-depth interviews
- Large group interviews
- On-Site focus groups
- Standardized inquiries
- Call center
Studies & Analysis
- Conference evaluations
- City and regional studies
- Demographic studies
- In-person clip-boarding
- Cultural analysis
- Organizational health analysis
- HR consulting
- Executive team consultation
- Seminars, workshops, & retreats
- Leadership team development
- Conflict resolution
- Triangulated methods & researchers
- Attitude and opinion measurement
- Grounded theories
- Big data
- Quantitative and qualitative approaches
Conference Evaluation Expertise
We help you get the most ROI from your investment in your meeting, trade show, or convention. With millions of dollars pouring into marketing, registration, and program elements, it is critical to know the outcomes for those investments. Yet, the truth is that most managers can’t articulate what impact organizing or attending a meeting or convention has on who is attending and on the “bottom line” of their business.
The Arbor Research Group can provide a diverse portfolio of evaluation methods for any size of meeting or convention. From traditional surveys to post-conference phone calls to on-site clip-boarding to innovative real-time apps, Arbor puts meeting organizers in the unique position of knowing exactly how their event went – and how the next event will do!